10 razones para utilizar Feeds Corporativos

Si hace poco comentábamos las ventajas de los Feeds sobre las newsletters ( ver: Newsletter versus Feeds ). En CEO Blogger’s Club encontramos un post titulado ” Ten Ideas for Corporate RSS Feeds “. En este post uno de los participantes del blog nos expone 10 razones para utilizar Feeds a nivel corporativo: La primera apunta directamente a la ventaja de los Feeds sobre las newsletters:

1) Email is an increasingly problematic communications tool due to the growth of spam and the overwhelming amount of email most businesspeople receive. More effective spam filters can also create a greater risk of missing important emails. Today, RSS offers a way for users to organize incoming information – on their terms (they have to actually subscribe to receive anything). While ads are increasingly entering RSS feeds, but they remain relatively free from spam at this point. Therefore, organizations should consider offering RSS feeds for many different information categories. Ideas follow! …. ver las siguientes 9 razones aquí­.

Por cierto, en mi empresa me ha sido imposible convencerlos de que creen un blog, pero al menos han cedido en lo de incorporar Feeds…. pasito a pasito.